Customers expect to make purchases quickly and easily. An efficient point-of-sale (POS) system lets you provide multiple options to your customers to make their shopping experience seamless.
What makes a good POS system?
From credit and debit cards to buy now, pay later (BNPL), as well as wallets like Apple Pay, Google Pay, and Samsung Pay, there are many easy payment options for customers today.
Your POS system should provide a range of payment options so customers can conveniently pay in the manner that best suits them. The benefit for you is that if you give customers the freedom to pay by the method of their choosing, they tend to shop more frequently and buy more.
Customers interact with your products through multiple channels, such as websites, social media, and mobile apps. A POS system that integrates these channels and provides omnichannel support creates a unified experience for the customer. Providing omnichannel support means you can handle orders coming from multiple channels, devices and platforms.
If the customer doesn’t come to you, go to the customer. Mobility is one of the most important features of a POS system, as it enables you to take payments on-the-go.
The best example of a mobile POS can be seen at some restaurants today that have quick response (QR) codes right at the table. Customers can view the menu, order food and even pay the bill by simply scanning the code with their smartphone. It provides a quick and easy experience for customers, as they don’t have to wait in line to pay the bill.
All of this is possible if your POS system is capable of handling mobility.
Third-party integrations give you access to a wide range of services from within your POS system. If your POS system offers integrations with all the major third-party software, you can easily share data across all the platforms and don’t have to go through the hassles of manual updates.
Services such as customer relationship management (CMR) and a human resource management system (HRMS), when integrated into your POS system, become an incredibly powerful tool. They can manage customer experience data, run loyalty programs and even monitor individual personnel performance from the POS system.
Nothing hypes a product like a steep discount. Customers absolutely love a deal, and running promotions is a sure way to sell more products.
As you set out to create appealing offers for your loyal customers, your POS system should help you by telling you which product is selling less, so you can create a promotion.
A POS system should also let you create a variety of promotions on the desired item(s) by creating bundles. When you create a bundle (such as a “Buy Two, Get One” offer on socks), the POS system should be able to sell it seamlessly.
Sales will be reflected in the inventory count immediately and help you keep track of how your promotion is faring.
If you’re looking for a robust POS system for your business, look no further than Cin7. Our solution has all the POS functionalities required to streamline product sales. Additionally, Cin7’s POS system automatically updates inventory levels in real time.
Cin7’s POS is designed for omnichannel sales. It allows you to transfer orders to other locations as well as ship directly from the store.
Book a demo with Cin7 to learn how we can help you deliver a stellar retail experience.
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